Why Video Marketing is a Game-Changer for Construction Companies
Video captures the scale and detail of your projects in a way that photos and text alone cannot. Show your audience the processes, the progress, and the completion of your projects with dynamic visuals.
Viewers are 95% more likely to remember a call to action after watching a video compared to 10% when reading it in text format. Videos keep your audience engaged and help imprint your brand in their memory.
Including a video on your landing page can increase conversion rates by over 80%. Videos convey a lot of information quickly, persuading potential clients to act.
Websites with video content are 53 times more likely to rank on the first page of Google search results. Videos increase your site’s dwell time, signalling quality content to search engines.
Visual
Storytelling
Enhanced
Engagement
Higher Conversion
Rates
Boosted
SEO
Rankings
In the construction industry, the visual impact of your work can significantly influence client decisions. Video marketing allows you to leverage this by bringing your projects and your company’s story to life. Here’s why video is a crucial tool for your business and how it can transform your marketing approach:
Here’s why video is a crucial tool for your business and how it can transform your marketing approach: